Digital Marketing and Content Strategy Services
Tell Stories That Draw Your Audience, Nurture, and Convert Leads
Here’s how I can help:
Strategy Session
Don’t know where to start or what type of help you need? No problem! Invest in a 90-minute strategy session with me. We’ll dive into your challenges and goals to map out a plan the fits your business like a glove.
Case Studies
Let your clients’ success stories speak for you and make it easier to get that “Yes”. Case studies turn client wins into compelling sales material for your business by sharing real people with problems, real solutions, and real results.
Blog Packages
Businesses with blogs get an average of 67% more leads monthly than ones who don’t. I create human-first, SEO-friendly content designed to attract views, position you as a leading authority, and increase leads from best-fit clients.
Website Support
Every business needs a professional digital home. I’ll work with you to build a new site, redesign an existing one, write copy for a new page, or provide monthly support.
COMPARING OPTIONS?
I’m the marketing strategist for you if…
You’re selling a service.
You’re a personal brand, agency, practice, or other service provider. I also work with startups, B2B, Tech/SaaS, non-profits, and personal brands. (Change makers!)
You know your target audience.
You know your best-fit clients and have some data like feedback, common challenges, frequent questions, etc. (Don’t have data yet? Consider a Strategy Session.)
You desire collaboration.
You’re looking for a long-term partner who brings expertise, an unique perspective, and the desire to for your business to succeed. Someone who gets your business and audience.
You’re ready to invest in strategy.
You’re tired of DIY random content/funnels, losing out on leads, and winging it. You’re ready for an actionable plan and a partner who can take tedious tasks off your plate.
RESULTS I GET FOR MY CLIENTS
See what I can do for your business
More Traffic
Jacquelyn’s content is carefully considered and executed to a very high standard. My website has achieved a 59% increase in organic traffic over the last 90 days, thanks in part to Jacquelyn’s contribution.
— Monica Shaw, Writer’s Residence
More Leads
Jacquelyn did an amazing job with our website. She conducted a thorough study for our cleaning business, increased potential customer visits, and positioned us as a trusted agent in the local cleaning industry.
Jacquelyn is super easy to work with and ensures the best results for her clients.
— Tom Fisher, PTL Exclusive Cleaning Services
Less Stress
There are not enough stars to describe Jacquelyn and her professional services! She is the BEST web person I’ve worked with, hands down! She’s easy to work with, listens carefully to her clients and delivers before the deadline! Thinking about sprucing up your website? Creating a new website? REACH OUT TO JACQUELYN! I know you’ll be as happy as I am with her results!
— Bobbie Abdallah, Cold Noses News
Stop wasting your time and money. Take the first step towards a clear strategy today!
Okay… but are you worth the investment?
Fair question. Here’s what I bring…
Proven results for 40+ clients
Because I take the time to understand my clients, their business, and their audience, I get results. Check out Client Wins.
6 roles for the price of 1
You get a digital marketing strategist, researcher, content and copywriter, web designer/developer, and project manager for the price of one consultant. Oh, and personal hype-woman. That’s a sweet deal!
15+ years of website & industry experience
Before launching Waymarks, I worked professionally as web designer, web developer, content manager, onboarding manager, project manager, and technical migrations consultant in government, higher education, and Tech/SaaS. All these hats? They help me see the big picture.
Human kindness and real care
My clients are truly amazing, and it’s a privilege to work aside side each one. You aren’t a number to me. I dive deep into your business to understand what makes you unique. And you’ll love the care that comes with partnering with me.
When you just need that one thing…
Ad Hoc Services
I get it. Sometimes you just need help with one specific task to get it off your lingering to-do list. Here are additional services I provide. All amounts are in US dollars.
Copyediting
Refine content written by your subject matter experts — or you. Transform techy jargon into clear and impactful information while maintaining your brand voice and messaging.
Technical: $100 per hour
Non-technical: $50 per hour
Email Sequences
Build relationships with targeted email sequences that nurture leads, engage your audience, and guide them through the customer journey.
Starting at $1500 per sequence
(Minimum 5 emails)
Peace of Mind Retainer
Need consistent support for your small business? A monthly retainer gives you ongoing access to help with the things you don’t have time for, especially if you have a rotating list of tasks, and you’re at the top of my priority list.
$100 / hour
(Minimum 6-month contract)
Want to work together?
Awesome! I’d love to know more about what frustrates you and also your goals.