LET YOUR CLIENT WINS SPEAK FOR YOU
Case studies: real people, real stories
Case studies (aka success stories or client features) are your most persuasive marketing asset. They provide social proof that resonates deeper than testimonials alone. They nurture leads ready to say “yes.”
YOU MIGHT BE THINKING…
Why invest in case studies?
A well-crafted case study can increase organic search traffic to a website by 176%. And, unlike other types of content (like social media), case studies have a very long life. But even with dozens of client wins in their pocket, many personal brands and solopreneurs don’t feel they have the time to create them.
Let’s get honest about what marketing case studies are and what they can do for your brand.
1
“Case studies feel too salesy. I don’t want too sound like I’m bragging.” Case studies highlight your clients’ real journeys and results, making your impact relatable and trustworthy, not pushy.
2
“I’m not sure my clients will agree to be interviewed or featured.” Many clients appreciate being spotlighted—it validates their success and helps them share their story, too.
3
“I don’t have time to coordinate interviews and review drafts.” That’s exactly why I’m here. I manage the entire process — from scheduling and interviewing to writing and marketing — so you can focus on your clients while I handle the storytelling.
4
“I don’t have the budget for a full case study right now.” I offer flexible options like insight interviews or one-pagers that deliver powerful proof without breaking the bank. Plus, even a single compelling story can build huge trust and lead to new clients.
5
“I’m unsure how to use case studies effectively once I have them.” Every full case study package includes copy for an email sequence and social posts tailored to your audience, so you’re never left wondering how to share your success stories in ways that connect and convert.
CASE STUDIES THAT CONVERT
Case studies work — when they tell the real story.
Your clients’ success stories aren’t just limited to short Google Reviews and testimonial quotes. They’re powerful proof that your work delivers results.
And today’s buyers want more than claims. They want relatable, human-centered stories that show how you make a different. In fact, 92% of customers trust recommendations from others.
To leverage that, you need thoughtful, strategy storytelling that highlights challenges, solutions, and real impact — in a way that connects and converts.
That’s where marketing case studies (or you can call them success stories, client features, and even before-and-after transformations) come in to play.
If you want to deepen trust, showcase your expertise, and turn your best client wins into powerful marketing tools, I’m here to help with done-for-you case study support.
Fall Savings!
Book before November 15 to lock in these discounted fall rates and have your case study ready for holiday and new-year marketing campaigns.
Mini Case Study Starter
$400 USD each
$350 USD each
Want to dip your toes into client storytelling without diving in headfirst?
The Mini Case Study Starter gives you a polished client story you can use across your marketing channels. It’s a simple, low-stress way to see just how powerful a well-crafted case study can be.
Ideal for small teams and founders ready to start showcasing their wins — without overextending their time or budget.
30-minute client interview with recording and transcript
1 strong client quote for website and marketing materials
1-page featured client story (choose: web copy or email copy)
1 client win snapshot (social post + branded graphic)
Insight Interview
$500 USD each | 3 for $1,400 USD
$450 USD each | 3 for $1,200 USD
Struggling to find time to schedule and conduct client interviews? I’ve got you covered. With this package, I handle the entire interview process so you can get rich case study content without the hassle and losing time.
Ideal for busy personal brands who want authentic client story material without the scheduling headache.
30-minute strategy call to plan the case study focus
40-60 minute in-depth interview with your client
Delivered recording, full transcript, and key highlights for your use
One-Page Case Study
$850 USD each | 3 for $2,500 USD
$750 USD each | 3 for $2,000 USD
Overflowing with client successes but too busy to write and polish them up? This package builds on the interview, turning client insights into a polished, ready-to-share story without extra time and effort on your part.
Designed for growing brands looking to establish authority and credibility in your field.
Everything in the Interview Insight Package
Strategic positioning and messaging recommendations (to align your story with your current goals)
500-750 word branded PDF or website/email copy
Designed to match your existing branding (PDF) or recommendations on on-page SEO (web copy) or email intro, body, and call-to-action (for stand alone email or to be inserted into a drip campaign)
1 strong client quote for website and marketing materials
1 client win snapshot (social post + branded graphic)
Full Case Study + Marketing
$3000 USD each
$2500 USD each
Want a powerful, show-stopping success story plus the marketing materials to amplify it? This all-in-one package includes the interview, storytelling, and promotion copy. That’s a done-for-you story and campaign that saves you time and maximizes impact.
Perfect for personal brands ready to turn that stack of client wins into lead-generating sales assets.
Everything in the Interview Insight package
In-depth 1,500-word longform case study (branded PDF or website copy)
One-pager summary version (PDF) for quick sharing
3-email marketing campaign to engage your list (copy only)
4 social posts tailored for up to two channels
How It Works
Book a Call
Tell me about your project and, if we’re a good fit, we’ll have a strategy call to plan the case study focus.
Interview
I’ll chat with your client to uncover the heart of their story. You’ll get the recording and full transcript.
Write
I’ll turn the client story into a click-worthy case study that gets noticed, builds trust, and brings in those yeses!
Turn Your Best Wins Into More Sales
73% of top content marketers rely on case studies because they build trust, showcase real results, and drive more qualified leads. Let’s turn your success stories into sales.