If your site is due for a design update, needs a stronger content strategy, or isn’t pulling its weight, you’re in the right place.
Waymarks is a full service website studio that specializes in redesign or new builds, human-first content support, and site management for small-to-medium businesses.
Do you cringe when someone asks for your website address? Is your current website or web content uncomfortably out-of-date?
I see this all the time with small-to-medium businesses in many different industries. Your website was built at the beginning of your journey and things have changed since then. Your digital storefront is no longer an accurate representation of who you are (your brand) and what you do (your services).
Rediscover the excitement of sharing your brand to your community with:
Hey, there. I’m Jacquelyn, a professional website strategist, including web developer, copywriter, and content specialist. I’ve guided many business owners like you on their own journeys to transform their websites and web content strategy.
Are you ready to make your website work for you again?
“I contacted Jacquelyn at Waymarks Web [Studio] to re-do my website in order to create a coherent narrative about my new services. She did an exceptional job at telling the story of my background and services. The website now feels like it flows a lot better and leads the potential client to a specific Call to Action.“
Nika Gueci, Nika Gueci Consulting
Website Foundations Client
Stop the cringe.
Get your website and content back on track.
My approach is straightforward and tailored to your needs. I guide you through a simple process that begins with understanding your goals. This includes research and informed strategizing. The goal? To turn your overwhelming “to do” list into a “done” list and give you back the time and mental space you need to make your business thrive!
We’ll discuss your needs, business goals, and see if we are a mutual fit on a free 30-minute Zoom call.
Based on the assessment, I’ll offer the best proposal or retainer for your needs and budget.
We’ll collaborate on your website strategy and I’ll complete the agreed upon work.
I’ll send over your finalized deliverables or complete in scope work while you focus on more important things.
I partner with a diverse range of businesses and organizations, but they often have similar challenges. I help them communicate effectively with their website copy and content to achieve their goals.
My expertise is particularly valuable for:
Whether you’re launching a new business, adding a new service, growing your client base, or amplifying your mission, I’m here to help you connect with your audience through powerful, purpose-driven content and reliable website management.
“So amazing! There aren’t enough words to express my gratitude for your patience, willingness, and overall drive to go above and beyond what I could have expected.”
Veronica Godkin, A Worshipper’s Devotional
Copy Refresh and Consulting Client
Looking for a creative partnership to help with website strategy? Ready to outsource your site management? Need ongoing support for new content that connects with people?
Grab a slot on my calendar to schedule your free 30-minute consultation right now.
Have questions? Please use this contact form, and I’ll reach out to you within 2 business days.
A good homepage should do so much more than just look nice. It needs to work. It has to answer real questions. It builds trust with the right people. And it leads qualified site visitors to take the next logical action. In this deep dive, I’ll walk you through a homepage framework I’ve used with clients across industries and I’ll include real-life examples, common mistakes, and tips you can apply today.
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You’ve got reviews. But are they pulling their weight? Maybe a 5-star Google rating. A glowing email from a happy client. A kind shoutout on social. Those are marketing gold. But too often, they sit untouched. Let’s fix that.
